AI
This Is Why AI Shouldn’t Do Your Graphics
In all honesty, as a trained designer with over 10 years of experience, AI is really starting to p*ss me off. I didn't need a hypothetical to make this point. ...
AI Literacy: What the EU AI Act Means for Your Business
If your team uses AI tools, AI literacy is no longer a nice-to-have, it’s now a legal obligation under the EU Artificial Intelligence Act. At Conv3rt Marketing, we work with...
What the F*** EO? A No-Nonsense Guide to SEO, AEO and GEO
As if SEO wasn’t confusing enough, recently the world has opened up new terms related to SEO. There’s nowSEO, AEO and GEO. Throw in LLMO, AIO, and GSO for good...
Why Letting AI Write Your LinkedIn Thought Leadership Posts Is a Really Bad Idea
Let's be honest now. We've all been tempted. You've got a LinkedIn post to write, your brain is fried because you have 50836583 things to do at once, and there's...
Affinity vs Adobe: Which toolkit actually fits your team?
Affinity vs Adobe is the question we’ve been asked recently and if you’ve ever tried to pick a design stack while a campaign clock ticks down, you’ll know this truth:...
Canva Update 2025: The new Creative Operative System
Canva Update 2025: What this actually means for busy marketing teams: When Canva drops a massive update, it’s easy to skim the hype and file it under “cool, but will...
AI in Marketing. The reality.
The year of “AI will fix it all” If you work in marketing, you’ll know the last year or two have been somewhat interesting to say the least… AI swept...
AI in Marketing: A Supportive Tool but not the Solution
Over the last couple of months I have appeared twice on Radio 5 Live sharing my experiences as a founder of a marketing agency about how we use AI tools....